For Enterprise
In-House Marketing Teams

Centralised intelligence for in-house enterprise teams

One platform for every brand, every channel, and every team. Role-based access, portfolio-wide AI, and enterprise reporting built for how large in-house marketing teams actually work.

Built for enterprise teams including:

Multi-brand in-house

Central teams managing multiple brands

Central marketing ops

Platform, data, and reporting standards

Brand portfolio managers

Oversight across all brands in one view

Trusted by

Google for Startups
West Midlands Combined Authority
Innovate UK
Barclays Eagle Labs
University of Birmingham
AWS Startup Programs
Google for Startups
West Midlands Combined Authority
Innovate UK
Barclays Eagle Labs
University of Birmingham
AWS Startup Programs
10+
Brands managed in one platform
No more switching between accounts and logins
20h+
Saved weekly on reporting
Automated reports replace manual data pulls
100%
Governance and audit trail
Role-based access and activity logging built in
Portfolio
AI at scale
Recommendations across your entire brand portfolio
In-house team challenges

The problems that slow down large in-house teams

Multi-brand complexity, team silos, and fragmented oversight cost enterprise marketing teams hours every week. Here is how Alpomi solves each one.

No single source of truth across brands

The problem

Each brand has its own campaigns, its own ad accounts, and its own reporting. Your in-house team logs into ten different platforms to understand total performance. The board wants one number. You cannot give it to them.

How Alpomi helps

Alpomi creates a single unified dashboard across every brand and every ad platform. Portfolio-wide performance sits alongside brand-level detail. One login, one view, one source of truth for every stakeholder.

In practice

  • All brands in one dashboard with aggregate and drill-down
  • Portfolio-wide ROAS and spend in one report
  • Board-ready view without building it manually

Team silos and inconsistent governance

The problem

Brand teams use different metrics, different attribution windows, and different reporting formats. There is no shared standard. Cross-brand comparisons are meaningless. New team members take months to get up to speed with no consistent playbook.

How Alpomi helps

Role-based access and centralised reporting standards ensure every team member sees what they need in a consistent format. One attribution standard, one set of KPIs, enforced across every brand and every user.

In practice

  • Role-based access controls per brand and channel
  • Consistent KPI definitions across all teams
  • Audit trails for every user action

Wasted budget from fragmented oversight

The problem

Without a portfolio view, brands duplicate spend, target overlapping audiences, and run campaigns that cannibalise each other. Budget is wasted at scale because no one can see the full picture from the centre.

How Alpomi helps

Portfolio-wide visibility surfaces overlap, cannibalisation, and inefficiency across brands. AI recommendations work across the full portfolio, not just per account. The centre can act on what the brands cannot see.

In practice

  • Spot budget duplication across brands
  • AI cannibalisation and overlap alerts
  • Portfolio-level optimisation recommendations
Enterprise features

Built for large in-house teams

Six capabilities that give enterprise marketing teams the centralised intelligence they need to run a multi-brand operation at scale. Explore the full enterprise feature set.

Multi-Brand Unified Dashboard

All your brands in one platform. Aggregate portfolio view and brand-level drill-down. One source of truth for every stakeholder from brand manager to board.

  • Aggregate and brand-level performance in one view
  • Switch between brands in one click
  • Portfolio ROAS, spend, and revenue at a glance
  • Custom views for different stakeholder needs
  • Historical comparison across all brands

Your CMO sees portfolio-wide ROAS in one dashboard. Each brand manager drills into their own performance. No duplicated logins, no separate reports.

Deep dive

Role-Based Access and Governance

Control who sees which brands and which data. Audit trails, permission levels, and governance built into the platform, not bolted on.

  • Granular permissions by brand and data type
  • Read, edit, and admin role levels
  • Full audit trail of every action
  • Brand isolation so teams only see their own data
  • SSO and enterprise authentication support

Brand managers see their own brand. Regional leads see their region. The central team sees everything. Governance is enforced automatically.

Deep dive

AI Across the Entire Portfolio

AI recommendations that work across your full brand portfolio. Spot patterns and opportunities that individual brand teams cannot see from their siloed view.

  • Portfolio-wide budget optimisation recommendations
  • Cross-brand cannibalisation detection
  • Seasonal pattern recognition across all brands
  • Creative fatigue alerts per brand and channel
  • Anomaly detection across the full portfolio

AI notices Brand A and Brand B are competing for the same audience on Meta and recommends a coordinated budget strategy to eliminate the overlap.

Deep dive

Centralised Automated Reporting

One reporting standard across every brand. Scheduled reports that send automatically. No manual data pulls, no inconsistent formats, no reconciliation work.

  • Automated weekly and monthly reports per brand
  • Portfolio summary report for senior stakeholders
  • Consistent KPI definitions across all brands
  • Custom branding and format for board reports
  • PDF export and shareable link options

Every brand manager gets their weekly report automatically. The CMO gets the portfolio summary. No one builds a report manually.

Deep dive

Cross-Brand Performance Benchmarking

Compare performance across brands in the same industry. Identify your best-performing brands and apply those learnings across the portfolio.

  • Side-by-side brand performance comparison
  • ROAS and efficiency benchmarks across brands
  • Identify top-performing brands and campaigns
  • Apply learnings from top brands to laggards
  • Portfolio health score and trend view

Discover that Brand C consistently outperforms Brand A on Google Shopping and investigate what campaign structure and creative approach drives the difference.

Team Collaboration at Scale

A platform that works for large marketing teams. Shared dashboards, collaborative campaign management, and a single source of truth for every discussion.

  • Shared dashboards accessible to the whole team
  • Consistent data for every team meeting
  • No more version control issues with spreadsheets
  • New team members onboarded in hours, not weeks
  • Enterprise SLA and dedicated support

Your 25-person marketing team all works from the same data. Debates about performance end because everyone sees the same numbers.

Enterprise governance

Governance and control built into the platform

Role-based access, audit trails, brand isolation, and reporting standards enforced automatically. Governance is not a process you manage. It is part of how Alpomi works.

Role-Based Access

Granular permissions across brands

  • Brand-level data isolation
  • Read, edit, and admin roles
  • Regional and global access tiers
  • New user provisioning controls

Audit and Compliance

Full activity logging and trail

  • Every user action logged
  • Data access history per user
  • Change history for campaigns
  • Export audit trail for compliance

Brand Isolation

Clean data separation per brand

  • Brand data fully isolated
  • No cross-brand data leakage
  • Separate reporting per brand
  • Independent attribution per brand

Reporting Standards

Consistent metrics across the team

  • Shared KPI definitions
  • One attribution window standard
  • Consistent report templates
  • No more conflicting numbers

Enterprise SLA included

Dedicated support, guaranteed uptime, and data isolation across every brand. See all enterprise capabilities.

What leaders say

Trusted by marketing leaders

"Alpomi enables me to visualise my ad campaign data all in one place, making it easier to compare the performance of ads on each platform so I can optimise my marketing strategy."
Andy Murrey

Andy Murrey

CEO & Founder, Meiyo

Built for enterprise

Why in-house enterprise teams choose Alpomi

Every feature is built around the reality of running a multi-brand marketing operation with large teams, strict governance requirements, and senior stakeholders.

Built for multi-brand complexity

Manage ten brands or one hundred. The platform scales with your portfolio without creating a reporting headache. Aggregate and drill-down views work for any size organisation.

Governance that enforces itself

Role-based access, audit trails, and brand isolation are built into the platform. Governance is not a process you enforce manually. It happens automatically every time someone logs in.

AI that sees the whole portfolio

Individual brand teams cannot see cross-brand patterns. Alpomi AI works across your entire portfolio, surfacing budget overlaps, cannibalisation, and opportunities that would otherwise be invisible.

One reporting standard, all brands

No more inconsistent KPIs across brand teams. One attribution standard, one set of metric definitions, one reporting format. Cross-brand comparisons finally mean something.

20 hours back every week

Automated reports replace manual data pulls across every brand. Your team spends time on strategy and optimisation, not on building decks from five different dashboards.

Scale without proportional headcount

Adding a new brand does not mean adding a new analyst. Alpomi centralises the intelligence so your existing team can absorb new brands without losing visibility or quality.

Metrics that matter

Track the right numbers for enterprise in-house teams

Portfolio Performance

  • Portfolio-wide ROAS and spend
  • Brand contribution to total revenue
  • Top and bottom performing brands
  • Portfolio health trend
  • Cross-brand benchmark comparisons

Governance and Access

  • Active users per brand
  • Access level distribution
  • Audit trail completeness
  • Data access frequency
  • Permission change history

Team Efficiency

  • Reporting hours saved per week
  • Time to insight per brand
  • Automated report delivery rate
  • New user onboarding time
  • Dashboard adoption per team

AI and Optimisation

  • Portfolio-level AI recommendations
  • Cross-brand cannibalisation rate
  • Budget reallocation opportunities
  • Creative fatigue alerts
  • Anomalies detected across portfolio

Ready to centralise your enterprise marketing intelligence?

Book an enterprise scoping call and we will map your brands, teams, and stack. See exactly how Alpomi fits your organisation.

Enterprise-focused scoping callData isolation guaranteedEnterprise SLA included